Asda has raised over £34 million over the past 24 years for BBC Children in Need, and our support continues for 2024.
As part of Asda’s fundraising efforts, Asda colleagues are embarking on an exciting fundraising challenge in stores and across our depots – Push for Pudsey!
Asda colleagues will be pushing Pudsey themed Asda shopping trolleys with the aim of collectively covering the distance around the globe raising valuable funds for BBC Children in Need as they push.
Our 2024 BBC Children in Need range is now live in-store or can be found online here:
